iPad Event MESS: Apple Needs to Remember This Steve Jobs Lesson
Apple’s reveal of the new iPad Pro and iPad Air gave us a confusing mess of expensive accessories and compatibility problems, along with a tone-deaf Crush ad. Bridget Carey suggests going back to the simple Steve Jobs product matrix. Find out more about Apple’s latest products: iPad Pro: https://rebrand.ly/9ckj642 iPad Air: https://rebrand.ly/fqh9knd Apple Pencil Pro: https://rebrand.ly/b171m0n Magic Keyboard for iPad Pro: https://rebrand.ly/931n9av *CNET may get a commission on these offers 0:00 Why the iPad Event Disappointed 1:21 iPad Pro Gets M4 Before MacBook 2:13 New Magic Keyboard and Pencil Compatibility 3:09 iPad Pro Can’t Replace MacBook Yet 3:47 The iPad Air Needs a New Name 4:27 Goodbye iPad Headphone Jack (Sorry Parents) 5:21 Apple Fixes the Front-Facing iPad Camera 5:40 iPad Pro ‘Crush’ Ad Got it Wrong 6:34 Bring Back the Steve Jobs Product Matrix 8:22 WWDC24 Could Fix Apple’s iPad Problem Credit to CNET